You have reached this page because you are purchasing a PEMF device from our company. The purpose of this page is to properly orient and guide you through the initial stages, up until the time you actually receive your selected EquiPulse PEMF device. Please follow each step and fill out the various forms as instructed. It will be fast and painless! Below, ask to join our Facebook Group and meet “The Tribe”.

Please note that you will be required to fill out the three forms. Until you fill out Form 3, your new device will not be under Warranty. We must know your device has been received undamaged and fully operable.

Section One: You just signed your invoice!  

  1. Review the Technician Locator page : Why? After you’ve gone through all training materials and are comfortable and knowledgeable about your device's use we will place your listing up and show you how to manage it.  While we have some basic information about you,  please fill out the new Technician Profile form. Have your logo and a good photo of yourself available to upload. If you don't have a logo yet, no worries, we'll collect that later.

  2. If you are not a licensed Vet nor an existing equine related rehab business, we highly recommend you offer free applications for the first month (or two) as you learn the science and art of administering PEMF Technology. Plus ... “Free” is also a highly effective marketing tool!

Section Two: Please review/complete the following items.  Then fill out and submit  #2 -  EquiPulse PEMF Technician Preliminary Checklist Form (use Button 2 above)

Below, you will have access to our Technician Training Page. The page is secure and only meant for our Authorized Technicians. The password is "bancroft" (all lower case). Click the following link for access.

Technician Training Page

  1. Review the basic set up video. We use an EquiPulse Pro Field Portable in this video, so you may see some minor differences in the device (versus yours), which has a variable timer knob versus the flat rate timer buttons on our Solid State devices (with a single connector)

  2. If you purchased a HERO PEMF Device, please refer to the Operating Manual located on this page.

  3. Update your knowledge on Equine Anatomy with this book. it is a PDF format. It is an excellent resource.

  4. Very important you review the Human Application Video...You will be treating humans and this is just part of what occurs as an EquiPulse PEMF Technician. Demonstrating your device on  a person is the most convincing method for gaining a prospective client’s trust and confidence. The device in the Human Training video is an Office model, but again works in a very similar manner as an Equine device.

  5. Go through the 30 page slide show. As well, review all videos by the Horse.com. It is crucial that you understand traditional approaches to various ailments and related applications through the eyes of Equine Vets.

  6. Please review:  Compare Different Equine Therapies. It is important you become articulate in the differences.

  7. See the page on EquiPulse FAQ's. These are typical questions clients will ask and you will need to know.

  8. Additional Hands on Training is available through our network of EquiPulse PEMF Technicians. Depending upon the level of additional training required, budget and travel time we’ll organize the right match for you.

  9. Dropbox - you will need a free Dropbox account so we can share documents unique to you...such as custom generated marketing material, photos videos, etc. Sign up for a free account HERE. Download the DropBox app on your phone, iPad, Tablet, iMac or PC so you files are available wherever you are.  We will need to know which email you've used for DropBox, there's an area in Section 2 form to fill that in.

  10. Please review this link to view some of the marketing materials created over the years for both our Human and Equine Technicians...once you have your device, and using it for a while,  we will create custom PDF's for you and store them in your Dropbox folder for review and access.

  11. You’ll probably be accepting payments by checks and cash, but what about credit cards? Most everyone is familiar with paying for food or merchandise, whereby the Seller uses their smartphone, tablet or similar device to wipe a credit card. Set your business up with a Square Account by clicking HERE. You’ll need a business checking account and will be asked a series of questions to verify your business’s identity. Be patience, some applications are approved immediately other need more processing time and some require more documentation. You will receive free processing on up to $1,000 in credit card transactions for the first 180 days. Afterwards, you pay the standard 2.75% per swipe for all major credit cards and accepting payments will be a breeze!

  12. Record Keeping or your new business  - A crucial aspect of operating a service business is record keeping, invoicing and tracking progress of your client’s Horses. There is no longer any need to deal with hard copy records when it can all be digitized on Software for Animal Technicians. We highly recommend you start using Cavanti. a terrific company with an amazingly simple solution.  Our collaboration with Cavanti delivers  our new Technicians with 50 free recorded client sessions or 4 months of free use, whichever comes first.  When you go to the Cavanti  link, make sure you select Magnus Magnetica for "how did you hear about us".   Existing Technicians will receive 30 free sessions or 4 months, whichever comes first.  There are videos you'll need to watch...each is short but provides a wealth of information on set up and use.

    1. Cavanti Animal Practice Software - Available on

    2. Please watch Cavanti’s short  demo videos  about  how the service is set up and  used. 

      • Disclaimer- our company does not receive any commissions from your use of Cavanti ...it is just good stuff we recommend.

      • Disclosure- our company may collect data from our Technician’s use of Cavanti to evaluate adherence,  treatment protocols and outcomes. Client’s Private information will not be collected.

  13.  Horse Anatomy - Access to Digital downloads of the following:

    1. Android

    2. IOS

  14. Liability Insurance is now available for all Magnus Magnetica Equine and Small Animal PEMF Technicians. Coverage is fantastic with zero deductible at  a very low premium per year.  Go to: http://handsontrade.com  You are covered the moment your application is submitted online.

  15. Treatment Policies and Quick Reference Card - We’ll be sending you a 6 x 9 Card to use when you are rendering services.

  16. EquiPulse Consumer Leaflet -   Once you are ready to have your Contact information integrated into the cover, we’ll publish "Print ready" PDFs and put it into your DropBox folder for review.

  17. Liability Release Forms:  You may download, print and use this generic version to start with. Should you need more language inserted into the Release section, just let us know and we’ll customize it and no cost to you...then place it in your DropBox Folder. If you want to go with fully Electronic Release Forms, sign up for a free account at www.JotForm.com, let us know and we’ll assist you in setting up your Digital Liability Release Forms, the perfect compliment to Cavanti! We use JotForm extensively and it is easy and a pleasure to work with.

  18. Thoroughly review the User Guide for the PEMF Device you purchased.

► IMPORTANT! User's Guide with Accessories for all devices

18. If you are building a website please refer to the following sites several of our Technicians have created. 

http://holisticequineservices.com

http://holistichorsehealth.biz

https://www.cavallopulsetherapy.ca

http://www.cadencetherapy.ca

http://hands2health.com

http://www.equinesportperformance.com

19. Need a Logo? If you’re starting a new business and don’t know where to look for the best design company, then your search is over! No matter what business or organization you're starting, you're going to need a logo and stationery to start. Have you thought about all the branding opportunities available to establish your new brand? Check out https://www.thepremierstudios.com/logo-design-offer

Section Three: Your order has been received!  Fill out and submit  #3. Equine Technician Final Checklist (use Button 3 above).

Equine Thermology Certification

  • Current and new Equine PEMF Technicians now have the opportunity to acquire Flir Thermographic Technology, receive 14.5 hours of RACE Approved education and acquire an American Academy of Thermology Certification
  • Take this opportunity to increase your value to your clients, their horses and all related stakeholders.
  • This program offers appropriate training for prospective Equine PEMF Technicians wishing to further their employment and effectiveness as Equine Care Specialists with an optional AAT-ETIS Certification (Equine Thermal Imaging Specialist).
  • This program will provide any Equine Care Specialists with the opportunity to develop both core and advanced medical imaging skills and an advanced understanding of Infrared Thermal imaging (also known as Thermography) for the Equine.
  • An American Academy of Thermology "AAT-ETIS" Member Certification validates the Equine Care Specialist's commitment to education and training in Equine Medical Thermal Imaging.
  • Find out more at this page - use Password 4878

Magnus Magnetica Best Practices and Expected Standard of Customer Service

  • Integrity, honesty, and openness within the Owner/Technician relationship.
  • Punctuality.
  • Immediate notice should the Technician become detained in any way that would prevent a prompt appointment.
  • An attempt to call and verify appointments 24 hours before your scheduled appointment times.
  • An attempt to return all phone calls, with emergency phone calls given first priority.
  • A working knowledge of the latest protocols, techniques and research in equine veterinary medicine.
  • An open and honest discussion of the cost of all work, including therapeutic work, prior to rendering services.
  • A referral to another equine professional, should you believe it to be in the horse’s best interest.
  • We believe that our Equine PEMF Technicians are accountable both to the horse and owner.
  • Never diagnose or make medical claims, unless you are a licensed Vet.
  • Every attempt will be made to meet and exceed the client’s expectations. It is always best to under-promise and over-deliver!
  • Our Most Important Policy: Be nice, courteous and kind to everyone..No Exceptions!

Constructive feedback and commentary are welcome. Henry Siegel 323.680.5411


 
Please join our Private EquiPulse Therapists & Technicians Group
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This group is formed for Magnus Magnetica EquiPulse PEMF Therapists and Technicians to share information among themselves, exchange ideas, offer support, and locate one another. Our group is for educational purposes only.
 

Read Group Rules before requesting Membership

  • Be Kind and Courteous

    • We're all in this together to create a welcoming environment. Let's treat everyone with respect. Healthy debates are natural, but kindness is required.
  • No Hate Speech or Bullying

    • Make sure everyone feels safe.
    • Bullying of any kind isn't allowed, and degrading comments about things like race, religion, culture, sexual orientation, gender or identity will not be tolerated.
  • No Promotions or Spam

    • Give more than you take to this group. Self-promotion, spam and irrelevant links aren't allowed.
  • Respect Everyone's Privacy

    • Being part of this group requires mutual trust.
    • Authentic, expressive discussions make groups great, but may also be sensitive and private. What's shared in the group should stay in the group.
  • No Marketing of Products or Services

    • Unless approved by the Company in writing, all Members are prohibited from selling PEMF devices, marketing and promoting Website development, graphic design work, logo sale or promotion of any kinds of products
  • Posting Negative Reviews by any MM Member

    • Should any Member post negative reviews about Magnus Magnetica, it's brands, other MM members, MM Management or Ownership, such membership to this group will be terminated and visibility of the Group, to such Member, will be banned.

FURTHER EDUCATION:

The University of Tennessee

UT offers an Equine Rehabilitation Practitioner Certification [CERP] and is integrating our technology into the CERP course. Equine II: Live Hands-on Labs: Introduction to Equine Rehabilitation and Therapeutic Modalities & Conditions Amenable to Rehabilitation The University video records these courses and we are working to make them available to our Technicians. We will keep you posted on this development.

Mimi Porter

Mrs. Porter is one of the Equine Industry’s most respected Equine Sports Therapist and is located in Lexington, Ky. She currently uses the Magnus Magnus Pro X1 MP in her Practice. Mimi is the author of “The New Equine Sports Therapy” which is available on Amazon in a kindle format. It is a must read publication by all Technicians. We will purchase a copy for you, if you request it.

Rood and Riddle

We work with Rood and Riddle, the largest Equine Hospital in the USA. The original R & R is located in Lexington, Ky. Over the past couple years they have expanded and opened hospitals in Saratoga Springs and Wellington.


American Association of Equine Therapists and Technicians and our company's relationship

Magnus Magnetica is the Founding Sponsor of the American Association of Equine Therapists and Technicians. www.AAETT.org. AAETT’s mission is to unify and educate Equine Care Specialist throughout the equine industry at its Annual Education Conferences and Regional Clinics.

When it all started

The creation of the American Association of Equine Therapists and Technicians was the brainchild of Magnus Magnetica. When the first AAETT Conference was held in Lexington, Ky in August 2017, the feedback and support was tremendously favorable. Everyone asked for more. AAETT was on the right track. Go to www.AAETT.ORG

What about AAEP?

In December 2017, our CEO had the opportunity to meet with David Foley, the Executive Director of AAEP - The American Association of Equine Practitioners (www.AAEP.org). Mr. Foley was certainly intrigued by our technology and had a first hand experience with his knees and back (you can guess the outcome). We discussed how AAEP might support AAETT and he was all in …except for the fact that AAEP is chartered to only accept members that are licensed Vets by the respective States they practice in. BUT, Mr. Foley is fully supportive of AAETT….and will do what’s possible to advocate for AAETT.

Scope of Practice

Stepping in deeper: When looking at the human medical industry’s * hierarchy we see individuals who are licensed in a myriad of specialties. Their licenses allow them to perform within a “Scope of Practice”. That is: "The scope of practice describes the procedures, actions, and processes that a healthcare practitioner is permitted to undertake in keeping with the terms of their professional license. The scope of practice is limited to that which the law allows for specific education and experience, and specific demonstrated competency. Each jurisdiction has laws, licensing bodies, and regulations that describe requirements for education and training, and define scope of practice.”

How it works in the human medical industry.

We all know about Licensed MDs, Physician Assistants, Physical Therapists, Nurses, X-ray Technicians and so on….each may perform very specific functions, applications or procedures. i.e. You will not find a Licensed Physical Therapists giving any injections, but a Licensed Nurse is able to, by law. Physical Therapists are allowed to Prescribe, but only within a relatively narrow context of Physical Therapy "prescriptive medicine”

The American Veterinary Medical Association

Today, the American Veterinary Medical Association has more than 91,000 members, all of who are licensed by State Vet Boards. A review of recent rulings by the American Veterinary Medical Association “AVMA” : Scope of Practice: Complementary and alternative veterinary medicine (CAVM) and other practice act exemptions Generally, if one is not a licensed Vet or working under the direct supervision of a Vet, the individual is "Practicing Veterinary Medicine", without a State License and is subject to disciplinary action, by the respective State Board. We saw this occur, when a Magna Wave Certified "Practitioner" was delivered a Cease and Desist order by the Colorado State Vet Board.

Being a “Certified Anything” in the animal world:

Without a State License being "Certified" is putting a big red bullseye on that person’s forehead and telling State Vet Boards “I am easy to find, come get me”.

Where does this leave us?

Are we alone in all this? Certainly NOT! Equine Bodywork and Massage has been around for decades. Equine Bodyworkers and Masseurs can join the International Association of Animal Massage and Bodywork/Association of Canine Water Therapy. The IAAMB/ACWT publishes a web page disclosing current State Vet Board rulings and policies as they pertain to Equine Bodywork and Massage…Do they “Certify? yes they do, but at the peril of the Certified Bodyworker. See what your State’s position is for those types of therapies here: https://iaamb.org/resources/laws-by-state/

Use of Electro-Therapy Devices

We are using electro-therapy devices, not manipulating with our hands. We are certain that each State Vet Board looks at PEMF devices and related Technicians with greater scrutiny, and more than an eyebrow lift, compared to their view of the Equine Bodyworker.

Is there a movement toward a Certification that is recognized by State Vet Boards?

Yes there is, through the University of Tennessee’s CERP Program (CERP= Certified Equine Rehabilitation Practitioner). This is the ONLY Certification Program for Equine Rehabilitation, for Licensed Vets or Vet Students in the USA. https://www.utvetce.com/equine-rehab-cerp

Dr. Adair, who created, and heads ups the program, has been candid enough to tell us that most Vets DO NOT want to perform rehabilitation services on their patients…better to have an assistant do such work, only if they have have an assistant available in their practice, and the practice offers therapy services. More often their reluctance to perform therapies themselves is an economic decision, as a Vet must generate a minimum of $250 to $350 per hour for their time with an animal. The CERP program generally attracts about 20 Vets per session…a very small number. Over the past five years the University of Tennessee’s CERP Program has used EquiPulse PEMF Technology as part of the Certification Program. This is terrific recognition for our technology and its effectiveness.

The following question was asked: "Will there be a path of certification through the CERP program for us? Because, as I read this, currently only Vet Techs and Licensed Vets can register for CERP.” This is an appropriate question about CERP! …. We’ve discussed this with Dr. Adair…The issue is the course content would be way over the heads of most people who are not Licensed Vets, or at least enrolled in a Vet school. However, that was the argument for why AAETT is so important, as it addresses the non-Vet population, seeking a career and credentialing in equine rehab.

So where does this leave us?

As we find in human medical practice, those who are licensed to prescribe, but within a limited scope of practice, may be called Physical Therapists or Chiropractors. They may prescribe electro-stim, laser, ultrasound and so on. Those who are NOT licensed to diagnose or prescribe, but are licensed to apply technology to the patient, are called Technicians. i.e. X-Ray, MRI, Surgical, Dental and Clinical lab Technicians.

Consider the following scenario:

Linda is 45 years old and has been an X-Ray technician, loves her job, working with people and doctors and has been at it since she was 20. Most likely she’s seen thousands of X-Rays during her career and has been present through thousands of interpretations and readings by the Physicians… who order and interpret them. In some cases, Linda may need to write up a report on the patient's X-Ray. But she will not offer specific diagnosis nor will she prescribe. After 8,458 X-Rays Linda probably has a pretty good understanding of what’s she’s looking at. In some cases a young Orthopedic Surgeon may ask her opinion about an X-ray….The young Surgeon RESPECTS her opinion and experience.

Are you a Therapist?

Unless you hold a Vet License you are not a “Therapist", you are a Technician. Your "Scope of Practice" is limited to the application of our PEMF technology. This does NOT mean you cannot express your opinion, when asked..just do not diagnose, prescribe or make medical claims … it is all in how you language your role and actions.

Your local Vet community will see you in a more professional light when you claim the title of an Equine Care Specialist, when you are applying PEMF technology. The other operative word is “Application” rather than “Treatment”. Licensed Medical Practitioners “Treat", Technicians will “Apply” a therapeutic modality.